Dear Victoria ’s
Secret,
I am a father of a three year old girl. She loves princesses,
Dora the Explorer, Doc McStuffins and drawing pictures for people. Her favorite
foods are peanut butter and jelly, cheese and pistachios.
Even though she is only three, as a parent I have had those
thoughts of my daughter growing up and not being the little girl she is now. It
is true what they say about kids, they grow up fast. No matter how hard I try I
know that she will not be the little ball of energy she is now; one day she
will be a rebellious teenager that will more than likely think her dad is a
total goof ball and would want to distance herself from my embarrassing
presence.
I know that this is far down the line and I try to spend as
much time as I can with her making memories of this special time.
But as I read an article today posted on The Black Sphere,
it really got me thinking that maybe the culture that we currently find
ourselves in is not helping the cause.
Recently I read an article that Victoria ’s Secret is launching a line of
underwear and bras aimed at middle school aged children. The line will be
called “Bright Young Things” and will feature ” lace black cheeksters with the
word “Wild” emblazoned on them, green and white polka-dot hipsters screen
printed with “Feeling Lucky?” and a lace trim thong with the words, “Call me” on
the front.”
As a dad, this makes me sick.
I believe that this sends the wrong message to not only my
daughter but to all young girls.
I don’t want my daughter to ever think that her self-worth
and acceptance by others is based on the choice of her undergarments. I don’t
want my daughter to ever think that to be popular or even attractive she has to
have emblazon words on her bottom.
I want my daughter (and every girl) to be faced with tough
decisions in her formative years of adolescence. Decisions like should I be a
doctor or a lawyer? Should I take calculus as a junior or a senior? Do I want
to go to Texas A&M or University
of Texas or some Ivy League School
I want my daughter to know that she is perfect the way she
is; I want my daughter to know that no matter what underwear she is wearing it
does not define her.
I believe that this new line “Bright Young Things” thwarts
the efforts of empowering young women in this country. “Bright Young Things”
gives off the message that women are sex objects. This new line promotes it at
a dangerously young age.
I implore you to reconsider your decision to start this
line.
By doing so, you will put young girl’s self-esteem,
self-worth and pride above profits.
Sincerely,
Rev. Evan Dolive
Family Canteen
Veianet Online Store
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